大家好，我是一名多年深耕后端开发的 Java 程序员。随着年纪渐长，逐渐意识到“卷代码”不如“卷出路”，于是开始尝试在 TikTok 美区开店创业。如果你也想探索副业、转型、或者进入海外电商赛道，欢迎联系我——让我们一起打造属于技术人的新出路！

TikTok图片文本生成视频学习笔记

TikTok Symphony - Image to Video and Text to Video Prompt Guide
特别说明:由于csdn对上传视频个数单日有限制,只传了前一部分,后一部分持续上传

视频生成官方地址

https://ads.tiktok.com/creative/creativestudio/create

频生成官方文档地址

https://bytedance.us.larkoffice.com/docx/JddJdNcnXoBuJLxIIT7ump5EsEc

图片生成视频

图片

提示词

The woman models her clothing. She takes off her sunglasses and lowers her arm.

视频

中文提示词

一位女性正在试穿她的衣服,她摘下了太阳镜然后放下了手臂

视频

最佳实践

1. Avoid conversational prompts(避免使用对话提示)

   避免使用聊天式的对话方式。直接说明你希望在每个视频中看到的内容，不要提及之前的视频。(也就是没有上下文,每一次都是一个新的会话)

2. Don’t ask the AI model to generate new text (不要让大模型生成新的文本)

   Refrain from asking the AI model to create new text or captions while generating the video. Instead, add text overlay, captions, or stickers after the video has been generated using Symphony’s video editor.(请勿在生成视频时要求 AI 模型创建新文本或字幕。请使用 Symphony 的视频编辑器在视频生成后添加文本、字幕或贴纸。)

   反例:在图片生成的提示词中出现类似在屏幕顶部创建‘限时优惠’字样

   可以对生成的视频做编辑,添加限时优惠

   
   

3. Stick to a single scene(坚持使用单一场景)

4. Avoid using multiple scene transitions. The scene should be simple enough to play out naturally within a 5–10 second clip. If you need multiple scenes, generate each one separately and combine them in our video editor.(避免使用多个场景切换。场景应足够简单，能够在 5-10 秒的视频片段中自然呈现。如果需要多个场景，请分别生成每个场景，然后在视频编辑器中将它们合并。)

5. Describe the scene, not the script(描述场景，而非脚本)

   Avoid passing in a script. Focus on the visual content of the scene rather than ad copy or dialogue.(避免提交脚本。重点描述场景的视觉内容，而非广告文案或对话。)

   反例:Struggling to find reliable loan options quickly and easily? Click here to learn more(难以快速便捷地找到可靠的贷款方案？点击此处了解更多)

   整理:A person looks frustrated while standing in a bank(一个人站在银行里，看起来很沮丧)

6. Don’t prompt for audio or voiceover. (不要提示添加音频或旁白。)

   Describe the visuals only. Add voiceover, lipsync, or music after your video generates.(仅描述画面内容。视频生成后再添加旁白、唇形同步或音乐。)

   反例:Hello everyone! Today, I am excited to introduce our new product(大家好！今天，我很高兴地向大家介绍我们的新产品。)

   正例:A person stands infront of a store speaking to the camera(个人站在商店前对着镜头讲话。)

   可以在视频生成后添加音频

   

   Prompt Elements to Enhance Quality(提升质量的提示词元素)

   Motion and Movement(运动与移动)

   Describe motion in detail including subject, object, or background movement for realism.(为了达到逼真的效果，请详细描述运动，包括主体、物体或背景的运动。)

   示例

   1. The wings of the perfume bottle flap up and down quickly as the perfume is carried into the sky(香水瓶的翅膀快速上下扇动，香水被带向天空。)
   2. A woman holds a red mascara wand and applies mascara to her eyelashes. She moves the wand from the base of the eyelashes to the tips(一位女士拿着一支红色睫毛膏刷，往睫毛上涂抹睫毛膏。她将刷子从睫毛根部刷到睫毛尖端。)
   3. The woman models her clothing(这位女士展示了她的服装)
   4. The characters bounce while running(角色在奔跑时会弹跳)

   Camera Movement and Angle(摄像机运动和角度)

   Control the perspective and movement of the camera to shape how the viewer experiences the scene. (控制摄像机的视角和移动，以塑造观众对场景的体验。)

   View angle(视角)

   Use terms like frontal shot, angled side shot, overhead, direct side shot, rear shot, head-up or rear view, or close-up to define the camera’s perspective.(使用正面镜头、斜侧镜头、俯视镜头、直接侧镜头、背面镜头、仰视或后视镜头、特写等术语来定义摄像机的视角。)

   示例

   1. Begin with a frontal shot of a chef in the kitchen, then switch to a close-up of the dish(先拍摄厨师在厨房的正面镜头，然后切换到菜肴的特写镜头。)

2. A vertical split-screen video - in the top half a woman is brushing her hair and in the bottom half a woman rubs serum on her face(控制摄像机的视角和移动，以塑造观众对场景的体验。 )

3. An overhead shot of cars driving in a mountain landscape with grassy hills on either side(从高空俯瞰，可以看到汽车行驶在山地景观中，两侧是绿草茵茵的山丘。)

4. A rear shot shows woman walking in a shopping mall. She is holding pink shopping bags(一张背影照显示一名女子在购物中心行走。她手里拿着粉色的购物袋。)

Camera movement(镜头移动)

• Horizontal (camera moves on X-axis): “Camera pans right to show many products displayed on a shelf(水平移动（镜头沿 X 轴移动）：“镜头向右平移，展示货架上陈列的众多商品")

• Vertical (camera moves on Y-axis): “Camera glides upward to reveal a ceiling mural(垂直移动（镜头沿 Y 轴移动）：“镜头向上滑动，展现天花板上的壁画”)

• Glide (camera turns horizontally from fixed point): “Camera glides left to show the entire concert hall( 水平旋转（镜头从固定点水平旋转）：“镜头向左滑动，展现整个音乐厅”)

• Tilt (camera tilts vertically from a fixed point): “Camera tilts upward to capture the tall skyscraper(垂直倾斜（镜头从固定点垂直倾斜）：“镜头向上倾斜，拍摄高耸的摩天大楼”)

• Zoom (camera moves closer or further): “Camera zooms in on the runner’s face at the finish line(变焦（镜头拉近或拉远）：“镜头拉近，聚焦于冲过终点线的跑者的面部”)

• Static (camera doesn’t move): "The camera remains static as a ballerina dancer gracefully spins in place(固定（镜头静止不动）：“镜头保持静止，芭蕾舞演员优雅地原地旋转”)

  示例

  1. The camera rotates smoothly around the bottle. The liquid and ingredients swirl around the bottle(镜头围绕瓶子平稳旋转。液体和配料在瓶子周围旋转。)

2. A woman wearing jeans and a crop top walks to the right as the camera tracks her movement(一名身穿牛仔裤和露脐上衣的女子向右走去，镜头跟随她的动作)

3. The camera is static as red berries and fruit fall down around the plates of dessert and onto the table(镜头静止不动，红色的浆果和水果从甜点盘周围飘落到桌子上)

4. A woman is walking on a street, holding a camera to record herself while she talks. The camera follows her movement(一名女子走在街上，手持摄像机边走边自拍。摄像机跟随她的移动)

Enhance Realism (Cause and Effect)增强真实感（因果关系）

For complex scenes, clearly describe what happens as a result of an action.(对于复杂的场景，要清楚地描述某个动作导致的结果)

例子:

1. A roll of dough is in an oven. As the dough rises, the top of the dough turns brown and crispy(烤箱里放着一卷面团。随着面团膨胀，面团顶部变得金黄酥脆)

2. A hand sprays cleaning solution from a spray bottle on a dirty window. The spray covers the dirt and continues to spread, slowly mixing with the dirt(一只手将清洁剂从喷雾瓶中喷洒到脏窗户上。喷雾覆盖住污垢并持续扩散，慢慢地与污垢混合)

3. A spatula spreads pink glittery lipgloss. It swirls the gloss, folding it on top of itself, and moving it around(抹刀涂抹着粉色闪光唇彩。它搅动唇彩，将其折叠起来，并四处移动)

4. A seagull lands on a bottle. The bottle wobbles back and forth as the bird balances on top(一只海鸥落在一个瓶子上。瓶子随着海鸥在瓶子上保持平衡而摇晃)

Consider Seasonal Details(考虑季节性细节)

Use seasonal details to make your ads feel timely and relevant. Small cues like lighting, weather, décor, or clothing can help the content resonate with audiences during holidays or seasonal campaigns. (利用季节性细节，让你的广告更具时效性和相关性。灯光、天气、装饰或服装等小细节，都能帮助广告内容在节假日或季节性营销活动中引起受众的共鸣。)

例子

1. Bats fly around in the background behind the product(产品背景中，蝙蝠在周围飞来飞去)

2. A dog in a ghost costume walks to the skeleton bowl and eats the candy inside(一只穿着幽灵服装的狗走到骷髅碗前，吃掉了里面的糖果)

3. Shoes dangle from the tree and Christmas lights twinkle(鞋子挂在树上，圣诞彩灯闪烁)

4. A woman and kitten sit next to a Christmas tree. A robot vacuum cleans the carpet(一位女士和一只小猫坐在圣诞树旁。一台扫地机器人正在清洁地毯)

Special Effects(特效)

Use special effects to add emphasis, energy, or a branded style to your ad. (使用特效为广告增添重点、活力或品牌风格。)

例子

1. White frost emerges around the sides of the bottle. The camera rotates around the bottle(瓶子周围出现了一层白霜。镜头围绕瓶子旋转)

2. The woman’s sunglasses, earrings, and neck pulse with neon rings(女人的太阳镜、耳环和脖子上的霓虹灯环闪闪发光)

3. The wireless earphones flash blue, purple and yellow in color(无线耳机闪烁着蓝色、紫色和黄色光)

     <video src="E:\tk\tiktok视频生成\无线耳机闪烁着蓝色、紫色和黄色光.mp4"></video>
   

4. he purse transforms into blue color as if blue ink drips off it and pools around it(钱包渐渐变成蓝色，仿佛有蓝色的墨水从上面滴落，汇聚在周围)

     <video src="E:\tk\tiktok视频生成\钱包渐渐变成蓝色，仿佛有蓝色的墨水从上面滴落，汇聚在周围.mp4"></video>
   

Feature Specific Guidelines(功能特定指南)

Image to Video

Image to Video requires an uploaded image, which becomes the first frame of the video. The image defines the look, lighting, and style of the scene — so there’s no need to describe the image again in your prompt.(图片转视频功能需要上传一张图片，这张图片将成为视频的第一帧。这张图片决定了场景的外观、光线和风格——因此无需在提示中再次描述这张图片)

1. Describe the motion, not the image. (描述动作，而不是图像)

   Focus on how the subject or camera moves. Keep the motion realistic and simple enough to complete naturally within a 5–10 second clip.(重点关注拍摄对象或摄像机的运动方式。保持动作真实自然，并力求在 5-10 秒的视频片段中自然完成。)

2. Keep it clear and simple(保持清晰简洁).

   Use short, direct prompts. Avoid abstract or overly complex prompts.(使用简短直接的提示语。避免使用抽象或过于复杂的提示语。)

例子

1. Red mascara tubes fly into the air and rotate slowly mid-air(红色睫毛膏管飞向空中，并在半空中缓慢旋转)

   

2. The product ingredients and the bottle float naturally in the white liquid(产品成分和瓶子自然漂浮在白色液体中)

   

3. A dog in a ghost costume walks to the skeleton bowl and eats the candy inside.(一只穿着幽灵服装的狗走到骷髅碗前，吃掉了里面的糖果。)

   

4. Slowly and steadily rotate the camera around the necklace(缓慢而稳定地围绕项链旋转相机)

   

5. The scooter drives on the map(踏板车在地图上行驶)

   

6. The man walks while typing on his phone(男子边走边用手机打字)

   

7. The bubbles move slowly behind the phone. Static camera(气泡在手机后方缓慢移动。固定摄像头)

   

8. The characters fight. The motion is fast.(角色们正在打斗。动作很快)

   

9. Fries fall onto the burger(薯条掉到汉堡上)

10. The background changes to pink and purple(背景变成粉色和紫色)

    

Text to Video

Text to Video turns your written prompt into a complete, AI-generated video — no image needed. The model can create almost anything you describe. The more specific and detailed your prompt is, the more control you have over what appears in the final video.(文本转视频功能可将您的文字提示转换为完整的 AI 生成视频——无需图像。该模型几乎可以生成您描述的任何内容。您的提示越具体、越详细，您对最终视频内容的控制力就越强。)

Describe Characters or Objects(描述人物或物品)

Add clear details about who is in the scene and what they are doing. Include age, clothing, actions, and expressions to make characters feel real.(清晰地描述场景中的人物及其行为。包括年龄、衣着、动作和表情，使人物栩栩如生。)

示例:A young woman wearing a yellow jacket and cross body bag walks through a train station, smiling as she checks her phone.(一位身穿黄色外套、斜挎包的年轻女子走过火车站，一边微笑一边查看手机)

Build the Setting(构建场景)

Describe where the scene happens and what it feels like. Mention lighting, colors, and atmosphere.(描述场景发生的地点和氛围。提及光线、色彩和环境。)

示例:A cozy café lit by warm sunlight with plants in the window and steam rising from coffee cups.(一家温馨的咖啡馆，温暖的阳光洒满房间，窗台上摆放着植物，咖啡杯中升腾着热气。)

Create Complex Action with Detail(用细节描绘复杂的动作)

Be specific about how the action happens by breaking it into small, realistic steps.(将动作分解成一个个小的、真实的步骤，具体地描述动作是如何发生的。)

反例:Open a milk carton.(错误示例：“打开一个牛奶盒。”)

正例:t twists open a cardboard milk carton and pours it into a glass.(一位家长拧开一个纸板牛奶盒，将牛奶倒入玻璃杯中。)

Break complex actions into steps(将复杂动作分解成步骤)

反例:A swimmer swims in a pool(一个游泳者在泳池里游泳)

正例:mer dives underwater, pulls her arms back, and kicks in a dolphin rhythm as bubbles trail behind her.(一个游泳者潜入水下，向后伸展双臂，并以海豚般的节奏踢腿，身后拖着气泡。)

Avoid vague prompts(避免使用模糊的提示)

反例:Prepare milk tea.(准备奶茶。)

正例:n in a t-shirt stands at a kitchen counter. They scoop matcha powder into a bowl, pour in hot water, and whisk in circular motions until frothy. The camera stays steady, showing the action from the side.(一个穿着T恤的人站在厨房台面前。他们将抹茶粉舀入碗中，倒入热水，并用打蛋器以画圈的方式搅拌至起泡。镜头保持稳定，从侧面拍摄这一动作。)

Iteratively improve your prompts(逐步改进你的提示语)

Start with one or two basic sentences, then tweak and refine your prompt until the video matches your vision. (先从一两句基本句子开始，然后不断调整和完善提示语，直到视频符合你的预期)

1. A woman applies mascara to her eyelashes.(一位女士正在涂睫毛膏。)
2. A close-up shot of a woman applying mascara to her eyelashes.(一位女士正在涂睫毛膏的特写镜头。)
3. A woman with dark hair applies mascara to her eyelashes. She wears a red blouse with a gold necklace. Her hair is in a messy bun at the top of her head. She holds a black-and-gold mascara wand and applies mascara upward from the roots to the tips of her lashes, methodically defining each lash. (一位黑发女士正在涂睫毛膏。她身穿红色衬衫，佩戴金色项链。她的头发随意地挽成一个发髻。她手持一支黑金相间的睫毛膏刷，从睫毛根部向上涂抹至睫毛尖端，一丝不苟地勾勒出每一根睫毛的轮廓。)
4. In a softly lit bedroom, a woman with dark hair applies mascara to her eyelashes. She wears a red blouse with a gold necklace. Her hair is in a messy bun at the top of her head. She holds a black-and-gold mascara wand and applies mascara to her eyelashes. The camera pans to the right showing off her bedroom. Fairy lights twinkle in the background, adding warmth to the scene.(在灯光柔和的卧室里，一位黑发女士正在涂睫毛膏。她身穿红色衬衫，佩戴金色项链。她的头发随意地挽成一个发髻。她手持一支黑金相间的睫毛膏刷，涂抹睫毛膏。镜头向右摇摄，展现出她的卧室。背景中闪烁的彩灯为画面增添了一丝温馨。)